LATAM seals agreement with Paramount+, being the only South American airline to offer this service
With this agreement, the group's clients can enjoy more than 70 exclusive series for free during their trips
Since December 1, LATAM has free and exclusive content from Paramount+ in its in-flight entertainment service LATAM Play. This, after closing an agreement with said company that includes the provision of the content of the streaming platform throughout its operation: more than 300 planes for 148 destinations in 25 countries.
After the milestone, LATAM becomes the only airline in South America to have Paramount+ content in its in-flight service. This will allow its passengers to choose from more than 70 episodes of exclusive Paramount+ series, including HALO, The King of Tulsa and Kamp Koral: The Early Years of SpongeBob SquarePants, among others.
“We celebrate our collaboration with Paramount+ to further elevate the overall experience of our passengers. At LATAM, we constantly strive to offer better and better trips, and this agreement underlines our firm commitment. The innovations we bring seek not only to connect with the emotions of passengers, but also to ensure that each trip with us is an unforgettable experience," highlighted Paulo Miranda, Vice President of Customers at LATAM Airlines Group.
Meanwhile, Marco Nobili, Executive Vice President and General Manager International of Paramount+ said: “At Paramount+ we are constantly looking for innovative ways to bring our content to the largest possible number of viewers, wherever they are, even in the skies. Partnering with LATAM allows us to reach a captive audience of consumers while they are traveling, and there is no better way to discover a new series or enjoy a show than when you are flying. Making our Paramount+ content available to LATAM Airlines customers is great for travelers, and a testament to our commitment to delivering exceptional consumer entertainment experiences to our fans.”
Currently, LATAM Play also has an alliance with HBO Max, which allows it to make available to its customers more than 170 movies, more than 430 episodes of series, more than 1,000 songs, and children's and reading content for them to enjoy during their trips. For next year, LATAM aims to grow its content offering by over 50%, consolidating itself as a leader in the region and with world-class content.